The Profimex Spirit – Values and Principles in Investment Management 

The Profimex Spirit defines the values and principles that guide the company’s activities across all areas of operation. It serves as an ethical and professional framework through which decisions are made, relationships with investors and partners are managed, and long-term investments are overseen. 

This spirit reflects a worldview based on responsibility, integrity, fairness, and professionalism, and is applied in practice throughout the company’s activities, including investment management, investment funds, and global real estate investments. 

Mission and Responsibility 

At the core of the Profimex Spirit lies a strong sense of mission and responsibility toward investors and the broader investment community. Investment management is viewed as a significant responsibility that requires sound judgment, prudence, and long-term perspective. 

Responsibility toward investors is expressed through a commitment to act in their best interests, safeguard their capital, and manage investments in a professional, balanced, and disciplined manner. In parallel, the company promotes ethical standards that support trust and stability in the investment environment. 

Trust, Transparency, and Fairness 

Trust is a fundamental condition for long-term relationships in the investment world. The Profimex Spirit is grounded in transparency, the clear, balanced, and responsible presentation of material information, and reasoned explanations of decision-making processes. 

The company is committed to integrity and fairness in all its actions, acting with honesty, openness, and a clear alignment with the best interests of its investors. These principles apply across all professional relationships and form the basis for responsible and sustainable activity. 

Professionalism, Experience, and Continuous Learning 

Investment and fund management require professional expertise, accumulated experience, and a deep understanding of markets and risk. The Profimex Spirit emphasizes high professional standards, reliance on long-standing experience, and continuous learning as integral elements of the company’s work. 

This approach is reflected in the careful evaluation of investments, the structure of investment vehicles to suit their nature and objectives, and the responsible management of real estate and alternative investments. 

Respect for People, Broad Responsibility, and Compliance 

Respect for people is a core value of the Profimex Spirit and guides relationships with employees, investors, partners, and communities. A culture based on mutual respect is viewed as essential to professional and responsible activity. 

In addition, the company is committed to environmental, social, and corporate governance responsibility, and to full compliance with applicable laws and regulations in all areas of operation.  

About the Formation of the Document 

The Profimex Spirit was developed through a comprehensive process that included consultation with key stakeholders, including employees and investors, and was written under the guidance of Professor Asa Kasher. 

Professor Asa Kasher is an Israeli philosopher and ethicist, a recipient of the Israel Prize, and one of the leading authorities in professional and organizational ethics. He has authored ethical codes for numerous public and private organizations. 

Summary 

The Profimex Spirit defines a clear ethical and professional framework for the company’s activities, combining mission, responsibility, integrity, fairness, and experience to enable thoughtful, responsible, and long-term investment management in a rapidly evolving investment landscape.